Farmers
Can Tap into Tourism
By: Rob Holland
December 1999
City folks
used to retreat from the hectic pace of urban life by escaping
to the farm of a relative.
But many
no longer have relatives living on a farm yet would still
like to escape to the solitude of the countryside.
This gives
Tennessee farmers an opportunity to increase farm income by
targeting tourists who want to escape from city life.
More than
40 million visitors come to Tennessee each year and spend
an estimated $7.7 billion. Agritourism, giving
out-of-town visitors a farm experience, might appeal to some.
Entertainment
farming is offering the same experience to local customers
or groups, such as schools, youth groups and senior-citizen
clubs.
What could
you offer on your farm? Your imagination is your only limit.
Other Tennessee farmers are offering farm tours, storytelling,
fee hunting or fishing, farm vacations, camping, cornfield
mazes, haunted hayrides and pumpkin patches.
If agritourism
or entertainment farming interests you, contact the Agricultural
Development Center. UT created the center to assist Tennesseans
in evaluation and development of value-added agricultural
enterprises, such as entertainment farming.
The Center
can assist with market research and develop financial plans
and feasibility studies. Contact your local county Agricultural
Extension Service office. Also visit the the Center
for Profitable Agriculture Web site or e-mail the Center
at cpa@utk.edu
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