Presentations
and slide shows are teaching materials prepared and utilized by
Agricultural Development Center specialists in the development and
enhancement of value-added enterprises across the state.
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Presentation Guide — A guide to presentations by Amy Ladd—March 2009 |
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Solve the Mystery of Marketing — A presentation by Megan Bruch for the Grundy County Alternative Crop Marketing Meeting, Spring Hill—April 2008 |
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An Overview of Tennessee Farmers Markets Resources — A presentation by Megan Bruch for the Farmers Market Forum—March 31, 2008 |
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Adding Value to Fruits and Vegetables — A presentation by Megan Bruch for Fruit and Vegetable Inservices—March 2008 |
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Cultivating Tennessee Agritourism — A presentation by Megan Bruch for the Governor's Forum on Colorado Agriculture—February 28, 2008 |
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So You Think You Want to Start a Farmers Market? — A presentation by Megan Bruch for the Fayette County Meeting—February 12, 2008 |
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New Grape Grower Workshop Presentations (via satellite locations in Knoxville, Nashville and Jackson) — December 16, 2006 |
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Agritourism and the Arts — A presentation for Cultural Crossroads: Heritage Tourism and the Arts 2 by Megan Bruch, October 20, 2006 (2.3M) |
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Excellence in Customer Service — A presentation to the Grundy County Small Business College by Megan Bruch, July 18, 2006 (204K) |
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Promotion Strategies — A presentation to the Grundy County Small Business College by Megan Bruch, July 18, 2006 (1.1M) |
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Introduction to Marketing and Market Planning — A presentation to the Grundy County Small Business College by Megan Bruch, July 18, 2006 (713K) |
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An Update of Activities and Accomplishments of the Center for Profitable Agriculture: A presentation to the Tennessee Farm Bureau Federation Board of Directors, May 22, 2006 (2.2MB) |
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Considerations for Tennessee's Farmers Markets, Megan Bruch, January 2006 (1MB) |
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Agritourism Cluster Development, Megan Bruch and Ben Sanders, Agritourism Conference, November 2005 (1.52MB) |
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Adding Value to Tennessee Agriculture, Megan Bruch, June 2005 (829K) |
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Economic Development and the Center for Profitable Agriculture, Megan Bruch, April 2005 (690K) |
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Marketing Value-Added Specialty Products in Tennessee, Megan Bruch, June 2004 (849K) |
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The Broad and Important Role of Marketing in Value-Added Success, Megan Bruch, Fall 2003 (588K) |
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Transitioning to Organic Agriculture, Peg Hamlett, May 2005 (997K) |
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Community Supported Agriculture: An Introduction to an Alternative Food Supply/Farming Concept, Peg Hamlett, April 2005 (1.24M) |
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Organic Agriculture: An Alternative in the Future of Farming, Peg Hamlett, April 2005 (588K) |
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Grass-Fed Beef: A Value-Added Market Avenue, Peg Hamlett, April 2005 |
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Expanding Market Opportunities with Organic and Natural Agricultural Enterprises: An Alternative in the Future of Family Farming, Peg Hamlett, April 2005 |
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Marketing Strategies for Tennessee's Farmers Markets (PDF-file size 1.7MB) |
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Why Finish Beef on Your Farm? (PDF-file size 2.2MB) |
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A Snapshot of Tennessee Agritourism:
Results from the 2003 Enterprise Inventory (PDF-file size 1.3MB) |
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Adding
Value to Tennessee Agriculture (HTML file — To
view as full PowerPoint presentation, click the Slide Show
icon on the lower right of screen) |
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How
to Add Value to Your Existing Farm Products: Jams, Jellies
and Salsa (PDF-file size 2 MB) |
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Considerations
for a Value-Added Farm Business (PDF-file size 2.9 MB) |
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"Cooperatives" in
Agriculture: Focusing on the "Tennessee Processing Cooperatives"
Law (PDF-file size 198K) |
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2004
Milan No-Till Production Field Day Presentations |
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Marketing
for the Agri-Tourism Enterprise (PDF-file
size 1.55 MB) |
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Tennessee
Agri-Tourism: Another Opportunity for Tennessee's Small Farms
(PDF-file size 1.5 MB) |
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So
You Think You Want to Grow Cut Flowers . . .
10 Questions Every Wannabe Should Consider (PDF-file
size 1.2 MB) |
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Adding
Value to Farm Waste: The Rollins Family Experience (PDF-file
size 654 KB) |
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Adding
Value to Your Farm/Orchard (PDF-file
size 635 KB) |
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Adding
Value with Organic and Natural Marketing Niches: An Alternative
in the Future of Family Farming (PDF-file
size 652 KB) |
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Matching
Resources with Market Potential: Vegetables and Small Fruits
(PDF-file size 316 KB) |
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Hands
On Training: A Statewide Journey of Sustainable and Value-Added
Agriculture Success (PDF-file
size 983 KB) |
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Adding
Value to Tennessee Agriculture PDF-file size 464 KB) |
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"Grants
101: Thoughts on Value-Added Grant Programs for Farmers and
Farmer Groups " — Seminar, Apr. 04 (PDF-file size 48K) |
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"Adding
Value to Tennessee Agriculture...Through On-Farm Agri-Tourism
Enterprises" — Agri-Tourism
Workshop Presentation, Feb. 04 (PDF-file size 1.75 MB) |
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"Promotion
Strategies for Agri-Tourism: Unlocking Your Potential"
— Agri-Tourism Workshop Presentation, Feb 04 (PDF-file
size 1.37 MB) |
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"Target
Market Identification & Development" —
Agri-Tourism Workshop Presentation, Feb. 04 (PDF-file size
67K)) |
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2004
Value-Added Grant Opportunities : USDA Rural Development Value-Added
Producer Grant Program (PDF file) |
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Marketing
Cut Flowers (PDF file) |
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Advertising
and Promotion Strategies: Marketplace for Ideas (PDF file) |
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Overview
of Adding Value to Tennessee Agriculture: Evaluating and Development
Opportunities for Increased Farm Income — Fall 2003
(PDF file) |
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Learning
from Others: Examples of Value-Added Agricultural Enterprises
in Tennessee— October 2003 (PDF file) |
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Case
Study Market Considerations: Opportunities for the Tennessee
Grape and Wine Industry — November 2003 (PDF file) |
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Case
Study Market Considerations: Review of USDA-Inspected Livestock
Slaughtering Facilities in TN —November 2003 (PDF file) |
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Case
Study Market Considerations: How to Get Value-Added Products
into Local Grocery Stores— November 2003 (PDF
file) |
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The
Broad and Important Role of Marketing in Value-Added Success
— October 2003 (PDF file) |
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Future
Directions for the Center for Profitable Agriculture (PDF file) |
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General
and Specific Considerations for Marketing Horticulture Crops |
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Adding
Value Through Agritainment |
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Developing
a Target Market: Ag Products for the Holidays |
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What
Is Agritainment — Agriculture? Entertainment? Tourism? |
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Analysis
of Grocery Store Market Access Opportunities for Small-Farm
and Value-Added Products |
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Marketing
for the Value-Added Agriculture Enterprise |
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A
Case Study Program for Effective Extension Teaching in Agriculture
Economics |
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Developing
Markets for Aquaculture in Tennessee — Slide Show |
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Documenting
Successes of Value-Added Agricultural Enterprises: A Series
of Case Studies — Graphics (File may take extra
time to download) |
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Analyzing
and Developing Marketing Strategies for Tennessee's Value-Added
Agriculture — Case Study and Market Survey Slide Shows |
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Agriculture
Statistics, Highlights and Impact in Tennessee and Jefferson
County |
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Considerations
for Sod Production: Commercial Tall Fescue-Kentucky Bluegrass
Sod |
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Overview
of Considering, Selecting and Marketing Alternative Agronomic
Crops |
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Evaluating
the Need to Add Value to Crops in Tennessee |
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Niche
Marketing for Beef: Why It Works...Sometimes? |
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What
Is Agritainment? |
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Getting
A Bigger Slice of the Pie: Adding Value to Tennessee Agriculture |
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Strengthening
Value-Added Agricultural Opportunities in Tennessee: A Team
Approach to New Education Priority |
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What is Value? |
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E-Commerce:
When to Get on the Bandwagon |
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Overview
of the Agricultural Development Center |
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E-Commerce:
Web Site Analysis |
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Keys
to Success: Management, Goal Setting and Advertising |
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Considerations
for Developing a Farmers Market |
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Considering
a Food Business: Is It Feasible |
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Starting
a Food Business: Overview of Marketing |
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KY/TN
Institute for Sustainable Development: Marketing a Web site. |
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Marketing
a Farmer's Market |
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Helping
Individuals Explore Potential Markets |
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Business
Plan Overview for Value-Added Enterprises |
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Role
and Activities for the Agricultural Development Center |
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The
Tennessee Department of Agriculture's "Pick Tennessee Products" Story |
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FSMIP
Summary, July 2002 — Analyzing and Developing Marketing
Strategies for Tennessee's Value-Added Agriculture |
