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Tennessee Agri-tourism Initiative: Turning Small Farms into Big Opportunities—USDA Rural Development and TDA Market Development 2003-2005


Training, Education and Outreach

Educational Materials
Tennessee Agritourism Today Newletter
Additional Resources
News & Events
Outreach Efforts

 

Educational Materials

  "" Liability and Agritourism: Implications of Tennessee's 2009 Legislation (PB1787)
  "" Materials from the 2007 Regional Agritourism Workshops: Marketing Tools and Techniques
      Key Concepts for Successful Marketing (presentation in pdf)
Developing Pieces of the Marketing Puzzle Worksheets (CPA Info #139)
Brochure Development, Design and Distribution (presentation in pdf)
Sample Brochure Mock-up (pdf file)
  Agritourism Innovation in Tennessee — A presentation to the Illinois Specialty Growers and Agritourism Conference by Megan Bruch, January 12, 2007
  Visitors to Tennessee Agri-Tourism Attractions: Demographics, Preferences, Expenditures, and Projected Economic Impacts — Report to Tennessee Department of Agriculture (May 2006)
  Agritourism in Focus: A Guide for Tennessee Farmers (PB1754) This publication is 2.19 MB, and has been broken down into sections and chapters for easy downloading.
      Cover, Forward, Table of Contents
Chapter 1: An Introduction to Agritourism
Chapter 2: Preliminary Evaluation
Chapter 3: Business Planning
Chapter 4: Marketing
Chapter 5: Customer Service
Chapter 6: Risk Assessment and Management
Chapter 7: Safety Considerations
Chapter 8: Regulations
Chapter 9: Agritourism Resources
Chapter 10: Personal Evaluation II
Appendix
  Agritourism Cluster Development — Presentation by Megan Bruch and Ben Sanders for the Agritourism: Cultivating Farm Revenue Conference, November 2005 (PDF)
  Agritourism in Tennessee: Current Status and Future Growth, 2003-2004 — Report to the Tennessee Agritourism Steering Committee, July 2005 (PDF)
  2004 Agritourism Web Site Development and Marketing: Evaluation Summary
(PDF-file size 1.1MB)
  A Snapshot of Tennessee Agritourism: Results from the 2003 Enterprise Inventory (PDF-file size 750K)
  Marketing for the Agri-Tourism Enterprise — Milan No-Till Crop Production Field Day Presentation, 7/22/04 (PDF-file size 1.5 MB)
  "Target Market Identification and Promotion Strategies for Agri-Tourism" — Regional Agri-Tourism Workshop, Crossville, TN, 3/24/04 (PDF-file size 1.4MB)
  Safety Matters:Protecting Agri-Tourism Enterprises from Unintentional Losses — 2004 Tennessee Agri-Tourism Workshop Presentation
  "Adding Value to Tennessee Agriculture...Through On-Farm Agri-Tourism Enterprises" — Agri-Tourism Workshop Presentation, Feb. 04 (PDF-file size 1.75 MB)
  "Promotion Strategies for Agri-Tourism: Unlocking Your Potential" — Agri-Tourism Workshop Presentation, Feb 04 (PDF-file size 1.37 MB)
  "Target Market Identification & Development" — Agri-Tourism Workshop Presentation, Feb. 04 (PDF file)
 

"The Tennessee Agri-Tourism Initiative: Big Opportunities for Tennessee's Small Farms"
(A PowerPoint presentation saved as an Acrobat PDF file)

  A Preliminary Self-Assessment of Personal and Operation Attributes for Agri-Tourism Enterprises (PDF file)

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Tennessee Agritourism Today Newsletter

To subscribe or unsubscribe to the Tennessee Agritourism Today Electronic Newsletter, email your name, email address and request to add or delete you from the contact list to cpa@utk.edu
  "" Volune 5, Issue 1, April 2010
  "" Volume 4, Issue 4, November 2009
  "" Volume 4, Issue 3, August 2009
  "" Volume 4, Issue 2, May 2009
  "" Volume 4, Issue 1, March 2009
  "" Volume 3, Issue 4, October 2008
  "" Volume 3, Issue 3, August 2008
  "" Volume 3, Issue 2, June 2008
  "" Volume 3, Issue 1, April 2008
  "" Volume 2, Issue 5, December 2007
  "" Volume 2, Issue 4, October 2007
  "" Volume 2, Issue 3, August 2007
  "" Volume 2, Issue 2, June 2007
  "" Volume 2, Issue 1, April 2007
  Volume 1, Issue 5, December 2006
  Volume 1, Issue 4, October 2006
  Volume 1, Issue 3, August 2006
  Volume 1, Issue 2, April 2006
  Volume 1, Issue 1, February 2006

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Additional Resources

  "" Agritourism Health and Safety Guidelines for Children
  "" Agriculture Safety and Health
  "" Learn how to market your agritourism operation through Tennessee Welcome Centers
  "" Learn about state and federal programs providing technical and financial assistance for wildlife habitat
  Find additional agritourism resources in Chapter 9 of Agritourism in Focus
  Learn more about the Tennessee Agritourism Association
  Learn more about the Tennessee Christmas Tree Growers Association
  Learn how to distribute your press releases through the Tennessee Department of Tourist Development Press Room/News Bureau
  Learn how to add your enterprise onto the Tennessee Department of Tourist Development Web site
  Learn how to add your enterprise to the Pick Tennessee Products Web site by contacting Dan Strasser via e-mail
  Learn the latest information about the Tennessee Department of Agriculture's Cost-Share

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News & Events

  "" January 2012—Statewide Agritourism Conference/Tennessee Horticultural Expo
  "" January 2011—Statewide Agritourism Conference
  "" 2010 Agritourism in Action Bus Tour — November 16-18, 2010
  "" January 2010—Statewide Agritourism Conference
  "" January 2009—Statewide Agritourism Conference
  "" 2008 Agritourism in Action Bus Tour — November 11-13
  "" January 2008—Statewide Agritourism Conference
  January 2007—Statewide Agritourism Conference
  November 2005—Statewide Agritourism Conference

 

Outreach Efforts

  2006 Outreach Efforts
  2005 Outreach Efforts
 

2004 Outreach Efforts

    2004 Regional Agri-Tourism Workshop Series: Evaluation Summary
    2004 Agritourism Web Site Development and Marketing Workshops: Evaluation Summary
  2003 Outreach Efforts

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Center for Profitable Agriculture
P.O. Box 1819
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E-mail: cpa@utk.edu
   
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