The conference will include a combination of general and breakout sessions for both beginning and experienced agritourism operators as well as interested professionals. The conference is being planned by the Tennessee Agritourism Initiative partners with financial support, in part, by USDA Rural Development.

	Conference Materials (PDF files)
	•	Conference Evaluation Summary
				"Agritourism: Cultivating Farm Revenue - Evaluation Summary"
	•	Conference Handbook — agendas, speakers, biographical & contact information
	•	Session Materials
		-	Introduction to Conference and Materials — Megan Bruch
		-	Good To Go: Getting to Yes with Agritourism— Eric Barrett
		-	Making Your Web Site Work for You — John Toman
				Website Design Checklist — John Toman
		-	Cultivate Revenue Through Excellent Customer Service — Ramay Winchester
		-	Making Teachers Love Your Farm — Eric Barrett
		-	Evaluating Your Resources: A Snapshot of Your Potential — Alan Galloway
		-	Unwritten Rules for Success: Integrating Entrepreneurship and Business Planning in Agritourism Enterprise Management — Rob Holland & Amanda Ziehl
		-	Marketing for the Marketing Impaired — Charlie Hall
		-	The Realities of Agritourism — Jerri Lynn Sims
		-	Safety and Health: Regulations and Experiences of Agritourism Operators — Timothy Prather
		-	Creating Strategic Alliances that Pay! Do You Have What a Potential Sponsor Wants? — Darren Schmall and Barbara Tanimoto-Schmall
		-	Financing Your Enterprises: The Secrets to Grants and Loans — Amanda Ziehl
		-	Pumpkins and Print, Tomatoes and TV: How to Get Positive Media Coverage for Your Agri-Tourism Biz — Chuck Denney, Doug Edlund, Patricia McDaniels
				Communication Plans for Small Enterprises — Patricia McDaniels
		-	The Tennessee Tourism News Bureau: An Agritourism Marketing Tool — Keith Britt and Phyllis Qualls-Brook
		-	The Conference in Review — Megan Bruch
	•	Conference Photos
	News Releases
	•	Conference to Assist Farmers in Cultivting Agritourism Revenue — August 16, 2005 (PDF)
	•	November Conference Set to Support, Solidify State's Agri-tourism Industry —June 13, 2005 (PDF)
	Conference Details
	•	Agenda (PDF)
	•	Keynote Speaker (PDF)
	•	Concurrent Sessions (PDF)
	•	Location (PDF)
	•	Registration Materials

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