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National Value-Added Agriculture Conference
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Presentations |
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Value-Added Moments Videos |
The following Web-based proceedings are compiled from presentations and videos from the 8th Annual Value-Added Agriculture Conference, which occurred June 12-13, 2006, in Nashville, TN. The following proceedings have most of the presentations conducted during the conference. These presentations are in PDF format. To read, download and print the documents, you must have Adobe Acrobat Reader® installed on your computer. To download a FREE copy of the Reader, please click on the Acrobat Reader® icon below and follow the download instructions.
NOTE: To view the video clips, you must have Real Player installed on your computer. To download the FREE RealPlayer (Basic Edition) click on the icon below. |
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Conference Sponsors (File size: 763K) | ||
| Slideshow of National Value-Added Conference Sponsors | |||
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You Need to Be a Little Crazy: The Truth About Starting and Growing Your Own Business by Barry Moltz, Entrepreneur and Author (presentation unavailable) | ||
| General session on the failures and successes of starting and growing a business. | |||
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Implications of Rural Entrepreneurship Listening Sessions on Value-Added Programs by Alan Barefield, Mississippi State University (File size: 277K) | ||
| General session on the results of 35 listening sessions conducted by the six Regional Rural Development Centers and several land grant universities across the U.S. concerning the development of entrepreneurial development systems throughout the nation. | |||
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Business Planning and Evaluation Tools Used in Kentucky — P.R.I.M.E.R Business Planning and Evaluation Tools Used in Kentucky — NxLeveL by Tim Woods, University of Kentucky (File sizes: P.R.I.M.E.R. -1.43M & NxLeveL - 61K) |
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| Concurrent session on P.R.I.M.E.R., a workbook for farmers considering new enterprises, and NxLeveL©, an intensive business plan development educational program that has developed a specific curriculum for new agriculture ventures. | |||
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Business Management and Opportunities Analysis by Larry Snell, Kentucky Center for Agriculture and Rural Development (File size: 51K) | ||
| Concurrent session on the Business Management and Opportunities Analysis Program, an in-depth, weeklong process which helps businesses identify their strengths and weaknesses, as well as recommendations to address their opportunities | |||
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MarketMaker: A Multi-state Partnership to Build a National Ag Marketing Data Base by Darlene Knipe, Univerisity of Illinois (File size: 1M) | ||
| Concurrent session on MarketMaker, an interactive on-line marketing resource to give farmers greater access to regional markets by linking them with processors, retailers, consumers and other food supply chain participants. | |||
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CATCH the CULTURE! Starting an Inventor and Entrepreneur Club in Your Area by Terry Whipple, Juneau County (Wisconsin) Economic Development Corporation (presentation unavailable) | ||
| Concurrent session on experiences facilitating and nurturing the growth of a successful entrepreneurial program in West Central Wisconsin called the Inventors and Entrepreneurs Club; included in the presenation are perspectives on challenges faced by entrepreneurs in the Midwest. | |||
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Using Spreadsheet-Based Feasibility Templates to Evaluate Value-Added Projects by Phil Kenkel, Oklahoma State University (File size: 463K) | ||
| Handout — Feasibility Templates for Producer-Owned Value-Added Businesses | |||
| Concurrent session on a number of spreadsheet-based feasibility assessment templates which provide a convenient and flexible tool for analyzing the profitability and risks of proposed business ventures. | |||
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Winery and Vineyard Development by Craig Tordsen, Iowa State Univerisity (File size: 248K) | ||
| Concurrent session with an overview of tools to assist entrepreneurs interested in starting a vineyard or winery: tools include four streaming videos and two financial planning tools. | |||
| • | Total Wine Package Video | ||
| • | Winery and Vineyard Feasibility Workbooks | ||
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National Value-Added Conference by Jack Britt, Executive Vice President, University of Tennessee (File size: 655K) | ||
| Luncheon presentation on trends in agriculture, including views as a consumer and land grant administrator. | |||
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Implications of the National Farm and Ranch Diversification and Agritourism Survey by Ed Mahoney, Michigan State University (File size: 2.45M) | ||
| Concurrent session on the results of a North American farm and ranch diversification and agritourism survey conducted by Mr. Ed Mahoney in partnership with the North American Farm Direct Marketing Association and the Texas Department of Agriculture. | |||
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Center Dynamics, Client Management System for Value-Added Centers and Programs by Brian Johnson, Center Dynamics, LLC (File size: 122K) | ||
| Concurrent session on why and how organizations should manage their life cycle consulting relationship with clients by profiling consulting activity, project milestone accomplishment, and other management and marketing integration tasks. | |||
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Rapid Opportunity Assessments: A Tool for Counselors by Tom Kalchik, Michigan State University (File size: 47K) | ||
| Concurrent session with a demonstration on the Rapid Opportunity Assessment Tool, which is available on the Michigan State University Product Center Web site, that is used by customers and counselors to quickly identify the product lines that offer the greatest opportunity for development. | |||
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Grant Writing Workshops and Grant Programs by Joan Fulton, Purdue University (File size: 344K) | ||
| Concurrent session on how to help your clients be more successful when it comes to writing grants to support their new business ventures; presentation includes a plan for how to develop and deliver grant writing workshops. | |||
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What Not to Say in a Business Plan by Barry Moltz, Entrepreneur and Author (presentation unavailable) | ||
| Concurrent session on the importance of communication with customers, the key parts of the process of writing a business plan, and what can be learned by developing metrics for the business without worthless projections. | |||
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Strategies, Stumbles and Successes: Stories from the Food Innovation Center by John Henry Wells, Oregon Food Innovation Center (File size: 2.36M) | ||
| Concurrent session on the development and growth of the Oregon Food Innovation Center | |||
| Food Innovation Center video | |||
| The Great American Food Fight video (QuickTime - File size: 18M) | |||
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USDA Rural Development Value-Added Programs: Activities, Results and Implications for Value-Added Service Professional by Jackie Gleason, USDA Rural Development (presentation unavailable) | ||
| General session on the value-added programs offered by USDA, Rural Development, with an overview of value-added projects and activities across the nation, which have been funded through the Value-Added Producer Grant Program. | |||
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Here Comes the Entrepreneurial Generation by Jeff Cornwall, Director, Center for Entreprenteurship, Belmont University (File size:37K) | ||
| General session on changes in the entrepreneurial economy in the U.S., characteristics of the upcoming entrepreneurial generation, and public policy issues they will have to face. | |||
Value-Added Moments Videos
Videos showcasing successful value-added enterprises of several southeastern agri-entrepreneurs
| Rollins Farms — Ed Rollins, Tennessee | |
| Valley Home Farm — Nancy Edwards, Tennessee | |
| White Oak Pastures — Will Harris, Georgia | |
| Sweetwater Valley Farms — John Harrison, Tennessee |
IMPORTANT NOTE — To view the video clips, you must have a current copy of Real Player® software installed on your computer. To download a FREE copy (the Basic Edition) of Real Player,® click on the icon below and follow the instructions for downloading.
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Contact Information:
Center for Profitable Agriculture
P.O. Box 1819
Spring Hill, TN 37174
(931) 486-2777 (phone)
(931) 486-0141 (fax)
E-mail: cpa@utk.edu
