How do I gain positive publicity for my agritourism or value-added enterprise?

Generating positive publicity takes significant time and effort. Some methods to gain positive publicity may include the following:

• Write an article and submit it to a newspaper or magazine
• Contact local TV and radio stations and offer to be interviewed or let them know about a unique or special farm occurrence (such as twin calves or blossoming fruit trees)
• Publish a mail or e-mail newsletter for your customers or people who subscribe
• Speak at local functions about your enterprise
• Offer or sponsor a seminar, demonstration or special event at your enterprise and inform the media
• Write news releases and fax them to the media
• Volunteer
• Sponsor a community project or support a nonprofit organization or charity
• Promote a cause